⭐️ 350,000+ 5-Star Reviews ⭐️
Unicorn Bracelets
Each tap to your phone reveals uplifting messages
Here's what people are saying:
How does it work?
Our Unicorn bracelets were made to be that little uplifting hug you put on each morning to start your day right. When that self-doubt starts to creep in throughout the day, simply tap your phone to the tag! We loaded it up with over 700 personalized messages to help get you back on track. There's no additional fees, and you can tap it as often as you'd like - you can even invite your friends to tap it with their phones, too!
Happiness 100% Guaranteed
We're so confident you're going to love your new ZOX, we guarantee it. If you're not happy with your unicorn bracelet for any reason, we'll refund your money and let you give it to a friend who might appreciate it more.
More Bracelets You'll Love
Made From Recycled Bottles
Each of our unicorn bracelets are made from elastic we mill in-house using recycled water bottles. Every year, we turn over 50,000 lbs of plastic into uplifting bracelets for millions of people.
Why Does It Work?
Psychologists have found that anxiety isn’t just “overthinking” - it’s your mind getting caught in repetitive negative loop, aka rumination. Research from Yale shows that once these loops start, they tend to run on autopilot. And studies on mind-wandering confirm that our thoughts drift into these cycles thousands of times a day without us realizing it.
The good news?
A small pattern interrupt can break the loop.
Mindfulness research shows that simple physical cues can shift your attention and calm the nervous system.
That’s exactly what ZOX Anxiety Bracelets are made to do.
Every time you glance at your bracelet, or tap it with your phone, you interrupt the anxious cycle and replace it with a grounding reminder.
It’s a tiny habit, backed by psychology, that helps you take your thoughts back - one moment at a time.
Our most magical watchbands ever
14 Million Strong
At ZOX, you're part of a big, big family - one that stretches across 175 countries! For over 15 years, we've been uplifting and encouraging with our little hugs for your wrists.
Frequently Asked Questions
Here's everything you need to know about our interactive Anxiety bracelets.
The Original, Since 2010
We invented the very first elastic bracelet back in 2010 at our kitchen table during a family arts and crafts night, then made them interactive for the first time in 2012.
By choosing ZOX, you're not only getting the very best, you're also supporting all the employees of our small, family owned business right here in Austin, Texas, as well as the amazing causes we support throughout the year, helping Christ's love shine through to people who need it most.
Unicorn Bracelets for everyone
















