Why choose ZOX this Holiday season?
The Perfect Reminder
When looking for gifts, nothing says "I'm thinking of you" quite like ZOX. They're the little hugs of encouragement made to help you take back your thoughts.
Made From Bottles
Every ZOX is made from elastic we mill in-house using recycled water bottles. Every year, we turn nearly 50,000 lbs of plastic into uplifting bracelets for millions of people.
Happiness Guaranteed
Over the past 14 years, we've received nearly 400,000 5-star reviews by following one simple rule: Making sure you're happy. We're here to make holiday shopping easy, fun, and stress-free.
The Best Value
Collecting ZOX is a fun, affordable hobby for the entire family. Plus, with our only sale of the entire year, it's your chance to load up on all your favorites before they're gone for good!
What People Are Saying
Shop by collection
All Watch Bands
Why ZOX?
ZOX watch bands are made to help you unlock the power of being kind to yourself. Yes, they're stretchy and yes, our special elastic is, without a doubt, the softest yet most durable you'll ever experience.
But helping you take back your thoughts? That's our real super power.
You see, in 2005, the National Science Foundation did a study that revealed something unbelievable: They found that over the course of a day, 80% of our thoughts were negative.
Even worse: 95% were repetitive, meaning they were the same negative thoughts from the day before.
Our goal, with each watch band we make, is simple: we're here to help you take back your thoughts. Thoughtfully designed, expertly crafted, each piece is a little hug for your wrist to help you remember that you don't have to do it alone. We're right there with you.
Ghost Bracelets
Love ghosts? So do we! Our adorable interactive ghost bracelets not only share kind notes every time you tap your phone, they have special ghostly reminders, too!
Made From Bottles
Every ZOX is made from elastic we mill in-house using recycled water bottles. Every year, we turn nearly 50,000 lbs of plastic into uplifting bracelets for millions of people.
Happiness Guaranteed
With over 350,000 5-star reviews, you're in good hands. If you don't absolutely love your giraffe bracelets, we'll refund your money and let you keep it!
Fun For All
Collecting ZOX is a fun, affordable hobby for the entire family! Words of encouragement, amazing art and fun, ghostly reminders with just a tap? Yes please!
What People Are Saying
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Happiness Absolutely Guaranteed
Frequently asked questions
Everything you need to know about our only sale of the year.
The Original, Since 2010
We invented the elastic bracelet back in 2010, and the first NFC embedded version in 2012. By choosing the original, you're supporting all the employees of our small, family owned business right here in Austin, TX, as well as all the wonderful charities our sales help support throughout the year.